In the modern bass fishing world, a pro’s value to a brand goes far beyond what they weigh in on tournament day. That’s why we developed the Best on Tour Most Valuable Pro Index (BOT MVP Index) — a proprietary system designed to evaluate a professional angler’s total impact and value.
Current Top 10 Most Valuable Pros:
|
Rank
|
Angler
|
Score
|
|
1
|
Scott Martin
|
1531.0
|
|
2
|
Ben Milliken
|
1383.6
|
|
3
|
Mike Iaconelli
|
1029.4
|
|
4
|
Gerald Swindle
|
818.4
|
|
5
|
Jacob Wheeler
|
739.5
|
|
6
|
Brandon Palaniuk
|
595.6
|
|
7
|
Jason Christie
|
524.5
|
|
8
|
Edwin Evers
|
480.6
|
|
9
|
Jordan Lee
|
446.8
|
|
10
|
Ott DeFoe
|
413.3
|
*As of fall 2025.
NOTE: The list includes current touring pros only.
We will only ever publicly publish the top 10. The rest of the list remains private.
How does it work?
The BOT MVP Index uses a weighted scoring model built around 10 key metrics, including social following, influence, career performance, and more. Each factor contributes to a composite score that reflects an angler’s overall value to potential sponsors and partners.
While the exact formula remains private, the goal is simple: to create a clear, objective way to compare and understand an angler’s reach, reputation, and results in today’s industry. The BOT MVP Index is used internally by Best on Tour when evaluating pro staff considerations, helping brands make informed decisions based on data—not guesswork.
Of course, not everyone will agree with the rankings. You may be surprised by where certain anglers fall, or wonder why your favorite pro isn’t listed as high as you expected. The BOT MVP Index isn’t about opinions or favoritism; it’s purely data-driven. It’s one way to look at an angler’s overall value through the lens of measurable impact.
There are plenty of other ways to rank and compare pros — from BassFan World Rankings to each tournament organization’s Angler of the Year standings — and each tells a different part of the story. The BOT MVP Index just adds another perspective to the ever-evolving landscape of professional bass fishing.
In short, the BOT MVP Index measures more than fishing success—it measures influence, longevity, and brand impact. Because being the most valuable pro means more than just catching fish.
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